DID YOU KNOW: There is one collectible item that has managed to not only outpace the current inflation rises but also outperform the global bond market and the gold price over the past two years, and that is luxury handbags!
A recent report released by Credit Suisse entitled Collectibles Amid Heightened Uncertainty and Inflation from June of this year, revealed that luxury handbags were a standout in the collectibles space and were also likely to hold their value in high-inflationary times. In fact, luxury handbags rose 11.8% over this period for Chanel bags and over 38% for Hermès Birkin bags.
Founder and CEO of luxury re-commerce site, Luxe.It.Fwd, Miranda Gillespie was not only able to corroborate these claims but had also witnessed this trend first-hand. In 2017, a Chanel ‘Diana Bag’ would sell on Luxe.It.Fwd for $2,600, however in 2022 they are selling for $4,996, representing an almost 50% increase on investment.
Kate & Co. PR identified an incredibly newsworthy angle in this trend and pitched it into Channel 7 for inclusion in their 6pm nightly news bulletin. The pitch eventuated in a national news run across 7 News Melbourne, Sydney, Brisbane, Perth, and Tasmania, as well as appearing on Sky News.
As a result of this editorial placement, Luxe.It.Fwd saw an increase of 500 website visitors and 400 Instagram followers after the original broadcast aired. After sharing the news report on their Instagram page, it racked up over 26,000 views and counting. The Luxe.It.Fwd team also received several phone enquiries, requesting further information around the sites selling and quote process.
We love being able to highlight the success stories of our clients, even better when it gives you permission to buy that luxury handbag you have been lusting after. Watch the full clip below.