We are delighted to welcome family-owned Australian brewer, CBCo Brewing (formerly Colonial Brewing Co.), to our stable of clients, supporting the launch of their latest beer, Goldy Lager.
Brewed longer for a smooth taste and a clean finish, Goldy is perfect for kicking back, relaxing and enjoying life’s simple pleasures. Designed for easy drinking, Goldy Lager is the perfect addition to a chilled Sunday session.
One of Australia’s leading, independent brewers, CBCo Brewing will celebrate 20 years of brewing history this year. Born in Margaret River in 2004, CBCo was one of the first breweries to establish themselves in the heart of Western Australia’s iconic wine region. Since then, the brand has expanded East, opening a state-of-the-art brewery in Port Melbourne in 2016, which has capacity to brew 8,000,000L of product per year utilising the latest in production technology. Known for their range of premium craft beers, CBCo have expanded their brewing in recent years to also produce a range of lagers, with Goldy joining Middy and Zero Lager, the perfect beers for those wanting to moderate their drinking with lighter or no-alcohol options.
To support the launch of Goldy Lager, KateCo. PR has developed a strategic communications plan including media relations, product seeding and launch events to drive awareness and trial.
