At KateCo. PR, we’ve spent years helping brands like Penfolds, MYER, Polestar, Your Reformer and Melbourne Fashion Week get noticed. We know what works, what journalists respond to, and how to turn stories into results.
Now, we’re bringing that expertise directly to small business owners, startups, and side hustlers with Your Press Lab — a series of on-demand, micro-learning PR programs designed to give you the tools, confidence, and strategies to do PR yourself.
Why it works:
– Bite-sized modules: 5 modules per program, ~10 minutes each — practical learning in under an hour.
– One-off investment: $295 per program, no subscription required.
– Real templates & resources: Pitch kits, media lists, checklists — everything you need to take action today.
– Expert guidance: From the team behind KateCo. PR and The Press Office podcast.
Programs available now:
1. Where to Start in PR – learn how to write, pitch and get your brand noticed
Programs coming soon:
2. Influencer Engagement & Maximising Social Currency – find the right voices and build real brand advocates.
3. Hosting a Killer Event – create events that generate buzz, media coverage, and social impact.
Launch special:
Purchase Program One before November 30 and receive free access to a live Masterclass with the KateCo. PR team.
PR doesn’t have to be out of reach. With Your Press Lab, small businesses now have access to the same tools, strategies, and know-how we use for national and global brands – all in a practical, time-efficient format.
