In October, we wrapped another incredible Melbourne Fashion Week - and what a week it was. So much so that we needed a few months just to take it all in.
From serving jelly and Glinda’s pink bubble dress to alpacas stealing the street-style spotlight, we brought new meaning to this year’s theme, ‘Come As You Are.’ This year, we celebrated over 600 participating designers across 100+ free and ticketed events, including six premium runways hosted at standout locations across Melbourne.
Throughout the week, collaborated with a calibre of media and VIP guests, engaging 23 leading content creators and media personalities including Abbie Chatfield, Lana Wilkinson, Maxine Wylde, Gypsy-Lee Rogers, Luke and Sassy Scott and the iconic Charlene Davies. Our team expertly managed guest lists across 10 runway shows and seated more than 250 VIP guests.
Our team also secured vibrant, wide-reaching coverage across leading outlets such as Vogue Australia, Herald Sun, The Age, Channel 7, 9 & 10 News, ABC News, Broadsheet Media, Fashion Journal, ELLE Australia, Sunday Life, and many more.
Melbourne Fashion Week continues to champion home-grown talent, celebrate self-expression and uplift the creative community that cements Melbourne as Australia’s fashion capital. We’re already counting down to M/FW 2026.
