During the 2017 Virgin Australia Melbourne Fashion Festival, Lavazza teamed up with renowned Melbourne dessert master Darren Purchese of Burch & Purchese to launch the Lavazza Café in The Plaza. 

Darren, created five bespoke dessert creations that were sold exclusively at the Lavazza Café alongside four new coffee-tails for the week long celebration of fashion. 

Lavazza partnered with Melbourne illustrators Santiago Sunbird to create the colourful design wrapped around the giant Lavazza cup and Café.

Photos by Scott Ehler.