STERLING VINEYARDS | BY KATE WATERHOUSE 2018
On Tuesday the 18th December 2018 a beautiful lunch was held aboard a chartered yacht on Sydney Harbour in collaboration with media personality and fashion starlet Kate Waterhouse – in celebration of her birthday.
The concept behind the event was to engage a high-profile influencer to create and host their own ‘Always polished, never dull’ occasion. Engaging Kate to host the event and invite her personal network provided an authentic reason and incentive for other high-profile guests to attend.
The lunch provided an opportunity for guests to further engage with Sterling Vineyards sparkling wines; to learn more about the selection of wines within the brand, amplifying the message that Sterling Vineyards is the perfect sparkling for any and all occasions.
The event garnered almost $350,000 in social media and traditional media coverage including 60 posts from guests on the day of the event.
Photos: Sophia Athas and Kira Ollmann