city of melbourne | moomba 2017
Kate & Co managed the PR campaign for Moomba, Australia’s largest community festival, presented by City of Melbourne. Celebrating the city’s diversity and uniquely Melbourne character, Moomba showcases an eclectic program of activities, entertainment and sport along Birrarung Marr and Alexandra Gardens across the Labour Day long weekend. In 2017 Moomba’s program unveiled an expanded food offering to include more than 40 food trucks and crowned Melbourne culinary personalities Guy Grossi and Karen Martini as theKing and Queen of Moomba.
Photos by Jesper Hede.