Maggie Zhou is a writer and producer at digital media outlet Refinery 29 Australia and also the host of podcast Culture Club. With a cult-like following internationally, launching Refinery 29 in the Australian market was a dream for Maggie who has seen the digital platform go from strength to strength.

Maggie talks to us about the platform and its success within the country so far, how publicists can best get coverage on their site and how entrenched she is in the world of digital media.